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	<title>Download eBooks &#187; Marketing &amp; Ads</title>
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	<link>http://www.keywestpublishing.com</link>
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		<copyright>admin</copyright>
		<itunes:author>admin</itunes:author>
		<itunes:summary>Just another WordPress weblog</itunes:summary>
		<itunes:explicit>No</itunes:explicit>
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		<title>Get Website Traffic</title>
		<link>http://www.keywestpublishing.com/2009/09/17/get-website-traffic/</link>
		<comments>http://www.keywestpublishing.com/2009/09/17/get-website-traffic/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 04:02:49 +0000</pubDate>
		<dc:creator>key west publishing</dc:creator>
				<category><![CDATA[Business To Business]]></category>
		<category><![CDATA[Computing & Internet]]></category>
		<category><![CDATA[Marketing & Ads]]></category>
		<category><![CDATA[Money & Employment]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[website traffic]]></category>

		<guid isPermaLink="false">http://www.keywestpublishing.com/?p=112</guid>
		<description><![CDATA[<p>These guys earned over 100K in 9 months working 15 minutes a day with this powerful software and Twitter.</p>
<p>This short video explains it all (if it hasn&#039;t been pulled from the market yet) &#8211; <a  href="http://keywestpublishing.com/social-money-magnet" target="new" rel="no follow"><strong>Social Money Magnet</strong></a></p>
<p><a  href="http://www.keywestpublishing.com/2009/09/17/get-website-traffic/" class="more-link">Read more on Get Website Traffic&#8230;</a></p>


]]></description>
			<content:encoded><![CDATA[<p>These guys earned over 100K in 9 months working 15 minutes a day with this powerful software and Twitter.</p>
<p>This short video explains it all (if it hasn&#039;t been pulled from the market yet) &#8211; <a  href="http://keywestpublishing.com/social-money-magnet" target="new" rel="no follow"><strong>Social Money Magnet</strong></a></p>


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		<title>Keywords for Higher Search Engine Ranking</title>
		<link>http://www.keywestpublishing.com/2009/02/24/keywords-for-higher-search-engine-ranking/</link>
		<comments>http://www.keywestpublishing.com/2009/02/24/keywords-for-higher-search-engine-ranking/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 14:08:52 +0000</pubDate>
		<dc:creator>key west publishing</dc:creator>
				<category><![CDATA[Business To Business]]></category>
		<category><![CDATA[Computing & Internet]]></category>
		<category><![CDATA[Marketing & Ads]]></category>
		<category><![CDATA[internet marketers]]></category>
		<category><![CDATA[mathematical program]]></category>
		<category><![CDATA[ranking keywords]]></category>
		<category><![CDATA[search engine algorithm]]></category>
		<category><![CDATA[search engine optimizers]]></category>
		<category><![CDATA[search engine technology]]></category>

		<guid isPermaLink="false">http://www.keywestpublishing.com/?p=27</guid>
		<description><![CDATA[<p>Keywords are an essential component of producing a web site. These are the words which the search engines use to help categorize and rank your pages. For instance, if your web site is about &#039;writing articles&#039; then your keywords could include &#039;writing&#039;, &#039;articles&#039;, &#039;article writing&#039; and so on. </p>
<p><a  href="http://www.keywestpublishing.com/2009/02/24/keywords-for-higher-search-engine-ranking/" class="more-link">Read more on Keywords for Higher Search Engine Ranking&#8230;</a></p>


]]></description>
			<content:encoded><![CDATA[<p>Keywords are an essential component of producing a web site. These are the words which the search engines use to help categorize and rank your pages. For instance, if your web site is about &#039;writing articles&#039; then your keywords could include &#039;writing&#039;, &#039;articles&#039;, &#039;article writing&#039; and so on. </p>
<p><span id="more-27"></span></p>
<p>The advice from many web designers and search engine optimizers has been to find as many keywords as you can. They advise you to search for keywords using a variety of online tools and software programs such as <a  href="http://keywestpublishing.com/keywordelite" target="new">Keyword Elite</a> which can identify leading keywords. At first sight this seems attractive, but it actually defies logic.</p>
<p>Let&#039;s take a look at the aim of a search engine. It&#039;s job is to track down pages that meet the specific search term that a web surfer has typed in. The more closely the pages it serves up match the search term, the better it is for users. Search engines need to be as accurate as possible in delivering the right material to their users. Otherwise the web surfer goes elsewhere.</p>
<p>Now imagine you are a search engine algorithm &#8211; the mathematical program which calculates the probability of any web page matching the search term typed in. If the page has hundreds, or thousands of keywords you&#039;ll be a bit confused. For instance, is this web page about &#039;article writing&#039;, or is it about &#039;feature writing for journalists&#039;. They are different things. You&#039;ll end up knowing the page is relevant but not that relevant. So you rank it down the bottom.</p>
<p>But what if the page only has the keyword &#039;article writing&#039; several times? You&#039;re absolutely clear the page is about article writing and so you rank it highly.</p>
<p>Admittedly, it&#039;s not quite as simple as this. But this is the principle of search engine technology. It is trying to find the most relevant pages that match the search term.</p>
<p>What this means for Internet marketers is that you need separate pages for each keyword. Focus each page on each individual keyword. Use the keyword in headings, sub-headings, the page text, the page title tag and in the meta tags. Avoid having pages which contain several keywords as that simply confuses the search engines and lowers your rankings.</p>
<p>So forget the advice to have hundreds or thousands of keywords. Go for single pages that match single keywords and you will find your page traffic increase.</p>
<p>This trick also works for Google AdWords. Each advert should apply to just a handful of keywords &#8211; you get much greater click through rates and therefore cheaper advertising when you only have a couple of keywords per advert. If you have hundreds of keywords you&#039;ll find you&#039;ll get greater results by having keyword specific ads, rather than one advert with hundreds of keywords.</p>
<p>So go against the advice of filling your pages and adverts with keywords. Go specific. </p>


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		<title>Video on the Internet</title>
		<link>http://www.keywestpublishing.com/2009/02/23/video-on-the-internet/</link>
		<comments>http://www.keywestpublishing.com/2009/02/23/video-on-the-internet/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 04:13:48 +0000</pubDate>
		<dc:creator>key west publishing</dc:creator>
				<category><![CDATA[Business To Business]]></category>
		<category><![CDATA[Computing & Internet]]></category>
		<category><![CDATA[Marketing & Ads]]></category>
		<category><![CDATA[business persons]]></category>
		<category><![CDATA[future of the internet]]></category>
		<category><![CDATA[global opportunities]]></category>
		<category><![CDATA[growing marketplace]]></category>
		<category><![CDATA[international conglomerates]]></category>
		<category><![CDATA[internet studies]]></category>

		<guid isPermaLink="false">http://www.keywestpublishing.com/?p=22</guid>
		<description><![CDATA[<p>Streaming Web Video is the future of the Internet. &#039;Uses of Digital Media&#039;, a report by Aberdeen/StreamingMedia.com, found that in the United States of America $2 billion was being spent on streaming media technologies, and is projected to grow to in excess of $12 billion per annum over the next few years. </p>
<p><a  href="http://www.keywestpublishing.com/2009/02/23/video-on-the-internet/" class="more-link">Read more on Video on the Internet&#8230;</a></p>


]]></description>
			<content:encoded><![CDATA[<p>Streaming Web Video is the future of the Internet. &#039;Uses of Digital Media&#039;, a report by Aberdeen/StreamingMedia.com, found that in the United States of America $2 billion was being spent on streaming media technologies, and is projected to grow to in excess of $12 billion per annum over the next few years. </p>
<p><span id="more-22"></span></p>
<p>Today the Internet is the fastest growing marketplace and offers global opportunities to all, from international conglomerates to the individual person at the kitchen table. What though is the most effective form of communication on the information super highway? The Internet has become the place to communicate with one another and the means to search for and locate information. Video streaming brings a whole new dimension to this experience for everyone, be they business persons negotiating a deal, friends and family keeping in touch with their loved ones, or people sharing a common interest seeing one another for the first time.</p>
<p>Be sure to check out &#8211; <strong><a  href="http://keywestpublishing.com/easywebvideo" target="new">Easy Web Video</a></strong></p>
<p>For communication to be of use, it must be effective. People are expounding vast amounts of time, effort and money to communicate effectively on the Internet. Studies have shown that using video on the Internet gets people&#039;s attention and increases the likelihood that the message will be remembered.</p>
<p>Humans remember:</p>
<p>10% of what they read,<br />
30% of what they see,<br />
50% of what they see and hear together,<br />
And 80% of what they see, hear and do.<br />
(Source: Dr. Mehrabians, Study of Communication.)</p>
<p>This should have a significant impact on how one uses the Internet as a means of communication. Email changed the Internet, but video is changing the World. Email has become the fastest growing form of communication. Every day billions of emails are sent and received and the number continues to grow, (even allowing for the known problems of Spam, viruses etc.) some analysts are predicting that the number of messages will ultimately grow to as many as 100 billion a day! This may sound great, but if one remembers that to be of use communication has to be effective, clearly definite strategies will have to be developed to achieve this aim of successful communication.</p>
<p>The three major problems that have to be considered are:</p>
<p>&#034;How do you make your message &#039;stand out from the crowd&#039;?&#034;<br />
&#034;How do you ensure uniformity of message (so everyone sees and hears the same message?&#034;<br />
And &#034;How do you try to ensure your message is not confused and misunderstood?&#034;</p>
<p>Some people have started to include pictures and images to help convey the meaning and to add impact, but that still doesn&#039;t solve the problem! This is because we are used to &#039;face to face&#039; communication, where the message is interpreted not only from the spoken word but also the non-verbal communication. 55% of a messages meaning is derived from facial expression and 38% is derived from gestures, body language etc.</p>
<p>So what is the solution? People online need fully integrated video streaming facilities for their online communication and this technology is available now, ranging from Video Email, Video Instant Messaging and even live Webcasting and Streaming Web TV. Streaming Video is the online future, and now is the time to place ones self at the forefront of this next communication revolution.</p>


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